Cookie Policy
Cookie Policy
Synapse360.com | Updated 29 September 2026
This policy explains how Synapse360 uses cookies and similar storage and access technologies on https://www.synapse360.com, why we use them, how long they may operate, and how you can control your choices.
1. Who this policy applies to
This Cookie Policy applies to visitors to https://www.synapse360.com. It should be read together with the Synapse360 Privacy Policy. It is intended to cover visitors in the United Kingdom and, where applicable, visitors in the European Economic Area, Isle of Man and Switzerland.
Synapse360 is the trading identity used by Synapse Consulting Limited and Synapse Consultants Limited. The relevant company responsible for personal information will depend on the service or relationship concerned. Questions about cookies or privacy can be sent to info@synapse360.com or the Group Data Protection Officer at DataProtection@manxtelecom.com.
2. What are cookies and similar technologies?
Cookies are small text files placed on your browser or device when you visit a website. We may also use similar technologies, including pixels, tags, scripts, local storage and other technologies that store information on, or access information from, your device. In this policy, we refer to these collectively as “cookies and similar technologies”.
Some are set directly by Synapse360 (first-party cookies). Others are set by third-party services used on our website (third-party cookies). Session cookies normally expire when you close your browser; persistent cookies remain for a defined period or until deleted.
3. How we use cookies
| Category | Purpose | Consent |
|---|---|---|
| Strictly necessary | Required for core website operation, security, network management, consent choices and services specifically requested by you. | Not normally required |
| Functional | Remember choices or provide enhanced website features that are not strictly necessary. | Where required |
| Analytics / statistics | Help us understand website use, performance and visitor journeys so we can improve the site and our services. | Required unless an applicable legal exception is used |
| Marketing / advertising | Measure campaigns, understand advertising performance, support remarketing or create audiences for relevant advertising. | Required |
| Social media / embedded content | Enable third-party content or social features. These providers may receive information about your interaction with the content. | Required where non-essential tracking occurs |
4. Consent and your choices
We do not place or activate non-essential cookies or similar technologies before we have obtained your consent, unless a specific legal exception applies. Strictly necessary technologies may operate without consent where they are required to provide a service you have requested or another applicable exception applies.
- When you first visit the website, our cookie banner should allow you to accept, reject or manage non-essential cookie categories.
- Your choice must be voluntary and based on clear information. Simply continuing to browse is not treated as consent.
- You can change or withdraw your consent at any time using the “Cookie Settings” link available on the website. Withdrawing consent should be as easy as giving it.
- If we introduce a materially different cookie or use an existing technology for a new purpose requiring consent, we will seek fresh consent where required.
- We keep an appropriate record of consent choices so that we can respect and evidence your preferences.
5. Cookies and services used on Synapse360.com
The services below reflect the current Synapse360 online policy and the wider draft supplied for review. The live cookie register displayed through the website consent tool should be treated as the operational record of the individual cookies actually detected and deployed on Synapse360.com.
| Service / provider | Category | Typical purpose | Examples / duration |
|---|---|---|---|
| WordPress / website platform | Necessary / functional | Core website operation and user preferences. | Session / as configured |
| Google Analytics 4 | Analytics | Website traffic, usage and performance measurement. | _ga, ga* – up to 2 years in supplied draft |
| Hotjar | Analytics | Website experience and interaction analytics. | As shown in live cookie register |
| Wistia | Analytics / media | Video delivery and viewing statistics. | As shown in live cookie register |
| HubSpot | Marketing / tracking | Marketing, lead and website interaction measurement. | As shown in live cookie register |
| LinkedIn Insight Tag / LinkedIn | Marketing / analytics | Campaign conversion measurement, audience insights and retargeting. | Examples in supplied draft: 1 day to 1 year; some session cookies |
| Meta Pixel / Meta | Marketing / analytics | Advertising conversion measurement and remarketing. | _fbp / fr – up to 3 months in supplied draft |
| Microsoft / Bing Ads | Marketing / tracking | Campaign measurement and advertising. | As shown in live cookie register |
| Google advertising technologies | Marketing / tracking | Advertising and campaign measurement where enabled. | As shown in live cookie register |
| Albacross | Marketing / lead identification | Business lead identification and website analytics where enabled. | nQ_cookieId / nQ_visitId – 1 year in supplied draft |
| Google Tag Manager | Tag management | Controls deployment of website tags and scripts; tags loaded through it may set cookies. | Depends on tags deployed |
Publication control: before publication, Synapse360 should run a fresh cookie/CMP scan and remove any service above that is no longer deployed, add any newly detected service, and confirm the exact cookie names, purposes and durations shown by the live consent tool.
6. Third-party cookies and international processing
Some website features are provided by third parties. Those providers may set or access cookies after the relevant consent is given and may process information outside the UK. Where personal data is transferred internationally, Synapse360 will apply the safeguards required by applicable data protection law. Third-party providers are also responsible for their own privacy information and processing activities.
7. How to change or withdraw consent
You can review and change your cookie preferences at any time through the “Cookie Settings” control on Synapse360.com. You can also delete or block cookies using your browser settings. Browser controls may affect how some website functions operate. Deleting cookies may also remove the cookie that remembers your consent choice, meaning the banner may be shown again.
Blocking non-essential cookies should not prevent access to the core website, although optional features, embedded content or personalised functions may not operate as intended.
8. Your data protection rights
Where information collected through cookies or similar technologies is personal data, applicable data protection rights may include access, rectification, erasure, restriction, portability and objection, depending on the circumstances and lawful basis. Where processing is based on consent, you can withdraw that consent at any time without affecting processing carried out before withdrawal.
For more information, please see the Synapse360 Privacy Policy or contact the Group Data Protection Officer at DataProtection@manxtelecom.com.
9. Keeping this policy and our cookie use under review
We review our use of cookies and similar technologies periodically and when we make material changes to the website, introduce new providers or change the purposes for which technologies are used. We will update this policy where necessary and show the date of the latest update.
Cookie durations and third-party technologies can change. The live cookie register and consent-management platform should therefore be maintained alongside this policy and refreshed following material website changes.
10. Contact us
Synapse360
One St Peter’s Square
Manchester
M2 3DE
United Kingdom
Website: https://www.synapse360.com
Email: info@synapse360.com
Telephone: 0330 660 0001
Data protection: DataProtection@manxtelecom.com
11. Regulatory basis and further information
This policy has been updated with regard to current UK requirements for cookies and other storage and access technologies, including the Privacy and Electronic Communications (EC Directive) Regulations 2003 (PECR), UK GDPR and the Data Protection Act 2018, taking account of the ICO’s final Storage and Access Technologies guidance updated in April 2026. Where EU/EEA visitors are concerned, applicable EU GDPR and ePrivacy requirements should also be considered.
ICO guidance emphasises clear and comprehensive information, purpose-specific choices, appropriate consent for non-exempt technologies, and the ability to withdraw consent as easily as it was given.
Document control
| Document | Synapse360 Cookie Policy |
|---|---|
| Version | Draft v3.0 |
| Updated | 29 September 2026 |
| Status | External – updated draft for validation and publication |
The copy above is word-for-word, but before this goes live, check whether legal approved the text or the published page. As written, several parts are internal drafting notes that would look odd to visitors:
- The “Publication control” paragraph in section 5 is an instruction to your team, not to the public.
- Several phrases read as working notes: “wider draft supplied for review”, “in supplied draft” (three times), and “As shown in live cookie register” (five rows).
- In section 4, “our cookie banner should allow you…” reads as an aspiration rather than a statement of fact.
- The Document control table says “Draft… for validation and publication.”
If any of those should be removed, get legal to sign off on the cut rather than doing it yourself. Also note that the Document control header row pastes as a table heading row, so TinyMCE will bold it.